Teel Yes Social Media Activation Campaign

Challenge: Teel Yes has very good collections and a unique vision, but it wasn't reaching customers and had very low brand awareness.

Strategy: 

With NuWa Marketing’s consultations, Teel Yes completed 2017 with 5 campaigns: NYFW takeover, Collection Preview event,  Holiday Gift Set campaign, Power Woman Campaign and Cross-Promotion brand campaign with Parisa Wang.

Success: 

Overall, Teel Yes social media traffic increased 9 times, and had sales conversion from social media channels. Teel Yes has been worn by influencers with more than 200k followers. Additionally Teel Yes had formed direct relationships with Cosmopolitan, Who What Wear, Taste the Style etc.